Herefordshire Orchards Community Evaluation project

This two-year project assessed the triple bottom line value (environmental, social and economic) of six orchards in Herefordshire. Led by Dave Marshall the project brought together input from farmers, local natural species recorders and other experts, tourists visiting Herefordshire and local residents. The orchard owners opened up their books to the Bulmer Foundation and discussed their management approaches.  It became clear that all types of orchard have a much broader value than generally recognized which strengthens the case for public support and conservation for sustainably managed orchards to promote biodiversity, social value and long-term resource protection.

We worked with Forum of the Future to develop the novel evaluation methodology and the findings were showcased at a national orchards conference alongside projects carried out by Hereford Council and Nature Trust.  To read the Windfall report that Forum for the Future launched at this conference go to For further information go to

In May 2012 a Natural England Commissioned Report was published that details the findings of this project for wider dissemination and to promote further research to support our orchards and demonstrating the importance of this work.  This can be downloaded from






Evaluated the triple bottom line value of six real life orchards in Herefordshire allowing very different aspects of orchards to be considered together.


Showed decision makers the importance of considering the broader value of orchards, thereby encouraging their sustainable management. The findings of this project are referenced nationally and aspects of the methodology have been used elsewhere..


Worked with orchard owners, farmers, Herefordshire Council, local residents, sustainability think tanks, national experts and conservationists to capture the data and analyse the findings.


Changing the way that orchards are viewed, thereby promoting their more sustainable management both locally and nationally.